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FCA Launches 'Green' Initiative
GreenAdvantAGE -[ Exclusive Flooring Brand
Joliet, Ill. – Answering the growing consumer demand for environmentally responsible building materials, FCA Network is introducing its GreenAdvantAGE™ brand of flooring products comprised of materials manufactured, procured, or generated from renewable, recycled, or recyclable resources.
“FCA Network is taking the lead among flooring retailers to make environmentally responsible flooring materials easily accessible to concerned consumers,” said Olga Robertson, FCA Network CEO. “Any product, whether carpet, hardwood or laminate, that bears the GreenAdvantAGE™ brand is guaranteed to consist of materials that have been manufactured through processes that conserve natural resources and reduce air, water, and solid waste pollution. Or, the products consist of naturally occurring resources that are easily renewed such as wool, cork, and bamboo. ”
Several GreenAdvantAGE™ carpets have a cradle-to-cradle recycling story, consisting of backing and fiber recycled from previously-used carpet. In addition, the brand includes carpet made entirely from recycled plastic bottles, or P.E.T resins.
Working with leading manufacturers Shaw and Mohawk, FCA Network is creating a new standard for conservation in the flooring industry. “By offering these products at competitive price points, we are making it possible for environmentally conscious consumers to participate in protecting our natural resources and making the earth a cleaner, healthier place for future generations,” said Robertson.
GreenAdvantAGE™ brand products are sold exclusively at FCA and FCA Network flooring retailers, and are available to both builder and retail customers.
About Floor Covering Associates
Since 1976, FCA Flooring Specialists (FCA) has specialized in the supply and installation of flooring, carpets, hardwood, laminate, LVT, Bamboo, Ceramic tiles, and more to the southern and western suburbs of Chicago. Today, FCA a locally owned and managed company is one of the largest flooring retailers in the country. The company includes major retail centers in Shorewood IL, Naperville IL, Kankakee IL, Merrillville IN, and St. Charles, IL as well as a Design Center which sells furniture and draperies, a commercial division, and an online store.